Cookie Policy

We use cookies to make our websites more user-friendly or enable them to work effectively on your machine. A cookie is a small file, which will be placed on your device. Find out about the main types of cookies we use and what we use them for below.

This cookie policy may change from time to time due to developments in technology or business, new services or when any legal guidance is published.

The data we collect using cookies helps us understand our customers better to provide a more focused user experience. Using the knowledge of your previous visits to our website, Trail Mug can enhance subsequent visits by tailoring our content to match your requirements.

We use cookies principally because we want to make our websites and mobile applications user-friendly. We are interested in anonymous user behaviour. Generally, our cookies don't store sensitive or personally identifiable information such as your name and address or credit card details.

In the unlikely event that our websites use cookies to store personal information about you, Trail Mug encrypts the personal data or has validated the 3rd party cookie encrypts the personal data to prevent unauthorised use by anyone else.

We will always give you the chance to accept or decline non-essential cookies beyond the choice you make when you first see our cookie banner.

www.allaboutcookies.org provides further information about cookies and also how to use settings to manage them on different type of devices.

Strictly Necessary

These are needed to make the site function.

Cookie IDCompanyOwnerUseLifespan
TrailMug.Shop.AntiforgeryTrail MugInternalAnti-forgery token used to protect the security of authenticationSession
TrailMug.Shop.CookiesTrail MugInternalStores user authentication details2 weeks

Functional

To monitor the performance of our site and to enhance your browsing experience.

No functional cookies yet.

Advertisement

To personalise and measure the effectiveness of advertising on our site and other websites. For example, we may serve you a personalised ad based on the pages you visit on our site.

Cookie IDCompanyOwnerUseLifespan
__gsasGoogle3rd PartyUsed by Google AdSense for search.1 year

Marketing and Analytics

Marketing cookies are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers.

Statistic cookies help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.

Cookie IDCompanyOwnerUseLifespan
_gaGoogle3rd PartyUsed by Google Analytics to identity users1 year
_ga_H6J2R9G5KMGoogle3rd PartyUsed by Google Analytics to persist session state.1 year

Last updated on 4th March 2024